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Roughly 50 million startups are born each year with the intention of eventually becoming profitable businesses. Many entrepreneurs dream of beginning their startup with next to nothing in the bank and growing their business to a million dollar company. But the truth is, you may not be ready to scale your startup in this way. Startup Genome surveyed […]

Launching a startup is exhilarating, but the path to building a successful business is riddled with pitfalls that can derail even the most promising ventures. We’ve seen thousands of early-stage companies navigate their journeys to building great companies and part of that journey includes the fundraising process, and we know that avoiding common mistakes can […]

In addition to dealing with a million things on their plate at any given time, first-time business owners also need to learn to be managers for when their company starts growing, and this includes all the leadership qualities that come with it. Entrepreneurship is a field that requires dedication, hard work, perseverance, and a lot […]

Explore essential digital marketing strategies that can elevate your business growth and enhance customer engagement effectively. Want to grow your business online? Here are the 5 must-know digital marketing strategies that can help you reach more customers and boost your revenue: SEO Basics: Optimize your website for search engines to drive organic traffic. Focus on keywords, page speed, mobile-friendliness, […]

Startup Marketing: 5 low cost strategies for achieving growth on a budget Your startup marketing is the single most important element in your business’s success. It’s easy to fall into the trap of spending all your time on your business and none actually promoting it, but it’s irrelevant how great your idea is if no […]