Blogs

Studies show 97% of people check a company’s online presence before going to their website, and just over a tenth (11%) of sites received between 250,001 and 10 million monthly visitors. You can imagine that percentage is made up of your business giants: Nike, Adidas, Sephora, Hubspot, and the really well-known businesses that don’t even […]

Small business owners face a steep learning curve amid rising interest rates, tighter access to capital, and economic uncertainty. The challenge is not in their products or services. It is in their finances. A quiet crisis is unfolding behind the scenes: a lack of financial literacy, especially the intermediate to advanced knowledge required to manage cash […]

Does the following sound like you? You’re tired of being a replaceable cog in the corporate machine, of building someone else’s dream instead of pursuing your own. You want to start a business and be your own boss. There’s just one problem. You don’t know what business to start. Thankfully, that’s exactly what this article […]

What’s the hardest thing about starting and growing a business? For many small businesses, the answer is finding clients or getting customers. Customer acquisition is particularly difficult if your marketing budget is limited. Here are 18 time-tested strategies to help build your customer base. Finding customers is one of the most difficult challenges for startups […]

Want your startup to become a unicorn? Experts say these 4 pillars will help you get there I remember a conversation I had with a friend when I was first starting out. We were brainstorming ideas, talking about how we’d love to build a product that changed the world — and maybe one day reach […]